ADYEN
Adyen, a global leader in payments technology, partnered with RMS Pay to create a world leading payment innovation that is transforming the hotel experience. To highlight the power of integrated solutions in driving efficiency and guest satisfaction, Now We Collide brought to life the possibilities of contactless check-in, payment dispute resolution and streamlined operations via a suite of video case studies that demonstrate how Adyen and RMS Pay are redefining hospitality for the modern traveller.
A Campaign to Inspire & Delight
From a one-day shoot in Melbourne, filmed on location at Quest Hotel in Collingwood, Now We Collide produced a hero video with cutdowns optimised for social and digital channels.
Aligning the creative with Adyen’s brand purpose, the campaign delivers clear, on-brand messaging that showcased how innovation drives both guest satisfaction and operational efficiency. An integrated, multi-channel approach ensured maximum reach and impact across Adyen’s global audience.
Redefining Hospitality with Adyen and RMS Pay
As a global fintech leader, Adyen stands for customer-centric innovation, security, and empowering partners with seamless, future-focused payment solutions, values that have positioned the company at the forefront of the industry.
In a sector as competitive and fast-moving as financial services, it is vital that creative strategies not only reflect Adyen’s brand aspirations and tone but also deliver thought leadership that sets new benchmarks for excellence. Utilising authentic customer case stories and expert-driven content enables brands to achieve true “cut through” in B2B marketing, building credibility, sparking engagement, and shaping the narrative for modern business transformation.
For a deeper look at how thought leadership drives success in finance and fintech, read our detailed insights.
How to Establish a Thought Leadership Strategy for your Brand
Chief Strategy Officer
Creative Director
Producer
Art Director
Director
Executive Producer & 1st AD
DOP
1AC
Gaffer
Set Design
Alex Pott
Editor
VFX & Colour Grade
Sound Design