Instagram is continuing its mission “to capture and share the world's moments” by arming creators, brands and marketers with more advanced tools to understand and grow their audiences. From deeper analytics in the Insights tab to...
From the blog
AI, Collide AI, Data Driven Marketing, HubSpot, CRM
This is huge! Leveraging ChatGPT and HubSpot CRM Data for Engagement and Conversion Strategies
In a digital landscape where relevance, speed, and personalisation are everything, the new integration between HubSpot and ChatGPT has the potential to profoundly reshape how ambitious brands connect with customers. As a...
4 mins read
AI, advertsing, Collide AI, Digital Marketing, Data Driven Marketing, SEO, chatGPT, search
Prepare Your Brand for the Era of AI‑Driven Search
AI has fundamentally changed how people search for and find information. Since OpenAI’s ChatGPT sparked a wave of generative tools in November 2022, search behaviour has been shifting from classic query‑and‑click to...
6 mins read
advertsing, Digital Marketing, Data Driven Marketing, Digital Marketers
Rethinking Digital Sales Growth: What the New Data on Sales Concentration Means for Brands
Marketers aiming to improve ROI in today’s digital landscape often face a core problem: strategies are still built around the outdated assumption that a small group of loyal customers drives the majority of sales, leading to a...
5 mins read
5 mins read