At Now We Collide, we believe that the true power of sports marketing lies in understanding fans not just as consumers, but as people whose emotions, behaviours, and habits are constantly shaped by culture, technology, and...
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AI, advertsing, Collide AI, Digital Marketing, Data Driven Marketing, SEO, chatGPT, search
Prepare Your Brand for the Era of AI‑Driven Search
AI has fundamentally changed how people search for and find information. Since OpenAI’s ChatGPT sparked a wave of generative tools in November 2022, search behaviour has been shifting from classic query‑and‑click to...
6 mins read
