The buyer journey is no longer a tidy funnel, no sh*t! It's become more of a chaotic spaghetti, powered by AI chatbots that let customers research, compare, and decide without ever clicking your site. Tani Perry's recent talk...
From the blog
Data Driven Marketing, HubSpot, CRM, Marketing Operations, Unified Data
From Data Chaos to Clarity with HubSpot’s Data Studio
In today’s data-driven world, marketing and operations teams face constant pressure to make faster, smarter decisions. But too often, valuable data sits in silos - spread across spreadsheets, systems, and departments that don’t...
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2 mins read